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Global Digital Media Manager- Aarhus

We are insourcing our digital campaign buying, and need you on the team!
 

As our new Global Digital Media Manager, you will play a key role in a pioneering move to bring most of Arla’s digital media buying inhouse. You will be part of the global digital team and supporting Arla’s local and global brands with digital media planning and the hands-on execution of our digital media campaigns.

This is your chance to step up and become our new digital media manager and take charge of digital campaigns across global platforms.

As our new Global Digital Media Manager you get to play a key part in shaping the future of our digital buying function across Programmatic, Facebook, and YouTube. Your main focus will be the successful campaign execution for our global brands such as Lurpak and Castello.” - Kasper Bo, Head of Global Digital Buying.

Driving global digital campaigns across brands and platforms

You will be part of a newly established team of digital media buyers working across markets and borders. From here, you will start a close collaboration with the brand teams and digital department. You will be part of the global digital function and support the strategic presence of Arla’s global brands on digital media platforms worldwide.

You will work both strategically and hands-on with the campaigns. It is up to you to optimize the campaigns and create maximum effect of our budgets. As part of the position, you will:

  • Hands-on set up, trafficking, and in-flight optimization of digital media campaigns using our global ad-tech ecosystem and Analytics 360.
  • Utilize data to build and reach relevant audiences/personas and help develop digital consumer journeys
  • Select key vendors and establish partnerships and negotiate private market places
  • Drive digital media metrics and KPI’s to ensure quality in the campaign delivery.
     

Proactive and skilled digital expert

As a person, you have a huge drive to reach and exceed your targets. You might come from a trading desk, digital, or media agency. Your educational background is not as important as your experience within digital marketing. We expect you to:

  • Have 3+ years in digital ad-ops; 2+ years’ experience planning and executing programmatic and Social Media campaigns
  • Have great knowledge within digital ad ecosystem (Analytics, Ad Server, DSPs etc.)
  • Possess expertise with Facebook/Instagram and programmatic media buying (DBM preferably)
  • Be able to translate data and numbers to insights
  • Be proficient in English and possess strong communication skills – especially the ability to translate tech knowledge to a range of audiences (brands, leadership, tech partners, agencies)
  • International mindset and well-developed ability to work in a matrix organization.
     

What do we offer?

As our new Global Digital Media Manager, you can look forward to a position within an ambitious digital team, where you can excel in digital media. Navigating between existing and new digital platforms, you really get to apply yourself and grow both personally and professionally.

You will be referring directly to our Global Head of Digital Buying and be working out of our headquarter in Aarhus in the global digital team.

We are committed to professional development and promoting from within. Our positive and collaborative culture will bring out the best in you. And you will join a market leader who produces nutritious household-favorite brands in a way that make things better for our customers, the farmers who own us, and the whole world.

Application and contact

If you want to play a key role in our internal setup and help shape Arla’s digital future, then seize this exciting opportunity. We process applications on a continuous basis but kindly ask you to apply no later than 31. August 2018.

For additional information, please call Global Head of Digital Buying Kasper Bo on +45 91312763.


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Arbejdssted

Location Aarhus

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